Buy.at – Beta launch of their new Management Area (MA V3.0)
posted in Affiliate Marketing |
The Buy.at Beta Management Area (MA V3.0) & Accompanying Toolkit has been launched with the intention of being an easier way for affiliates to access more information about programmes with a much needed improved functionality & reporting.
We are in the process of testing to the limits we require for our own daily purposes, ensuring it delivers the “nuts & bolts” of what is required “together with a few “bells & whistles”. The old system was particularly poor & clunky to say the least, but if Buy.at are to be considered a serious contender for the affiliate network throne in 2007, this is just one necessity for them in order to attract more big named & and / or quality clients.
Judging by the face of it, it is an improvement, but I will have to play around with it properly for some time over the festive season.
Affiliates browsing the Toolkit by sector will be able discover the latest promotions, affiliate incentives, last order dates & hopefully more.
During the prelude until Christmas Buy.at will be daily updating the Toolkit with information regarding the better performing programmes in terms of the hottest selling products, CR’s (conversion rates) & EPC’s in order for affiliates to maximise the most out of available promotions n the few days remianing. I just hope this is regularly maintained & updated.
The Beta launch of their new Management Area (MA V3.0) & Toolkit, can be accessed using your usual login details. Please note, that as this is a Beta application, the existing Management Area will continue to be available, until such time as they move from Beta to a full application launch. This upgrade sees the inclusion of many new features in what they hope will benefit affiliates by providing an excellent platform which they will be adding to throughout 2007 and beyond.
For further information about the launch and the key benefits of MAV3.0, the Introductory Guide can be downloaded from https://users.buy.at/mgt/introduction.pdf
Also, you may want to check out https://users.buy.at/marketingtoolkit
My advice to Buy.at which has been reiterated to them directly on a number of occasions is to go back to their roots. When they first launched, there was a buzz in the industry, they seemed genuinely in touch with how different affiliate marketing was to mainstream business & had their feet firmly on the ground. However during 2006 in my opinion they became a little arrogant & got above their station with the capture of big brands being primarily due to their previous popularity. With the whiff of cartel like pay closed groups in the pay per click market & poorer than acceptable affiliate support. Let us see if they can walk the walk & follow through with their intentions, in their commitment to change all that for the better like they have assured me. Let’s hope they do becuase their potential is huge .. All we can do is see.
With reference to comments about the new Buy.at platform, postings made by affiliates can be viewed on the following A4U Forum thread.
